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What We Do

Our six specialty services are proven to effectively spread your message to your target audience wherever they are online. They include:

Facebook Traffic

With a little know-how, businesses can increase their target audience through Facebook. PPC Boutique helps clients build a profile, grow their fan base, post updates, create groups, and use social ads to build their online presence and brand their business.

We use demographic and psychographic research to create custom audiences for your business, and bid analyses determine pay-per-click rates and target key performance indicators (KPIs). PPC Boutique also conducts tracking and split-testing to experiment with different hooks, images, and landing pages to produce optimal results for your business.

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Google Traffic

Google AdWords networks include Search Network and Display Network ads. PPC Boutique runs both campaigns together or separately, depending on your needs and budget. We conduct keyword research as well as tracking and conversion to improve traffic results.

Google’s Display Network can send your video and interactive ads to over 90% of global Internet users, helping to expand your presence. Search Network ads appear in search results, and also in Google-powered sites, like Google Maps and Google Shopping, as well as non-Google sites, such as AOL.com and Ask.com.

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YouTube Traffic

Strategically-placed videos can drive traffic to your website and grow your target audience. PPC Boutique employs specialty tools and resources, including branding, optimizing metadata, annotations, playlists, and paid ads to cost-effectively place your videos and ads so they reach the right people and get them to respond. Read More


Media Buying

Media buying involves purchasing advertising from a media outlet, such as a television station, newspaper, magazine, blog, or website. PPC Boutique conducts research to identify your target market, objectives, strategy, and plan. As your media buyer, PPC Boutique will negotiate, budget, and monitor your advertising space to build your business’ reputation.

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Native Advertising

With the goal of putting more content in front of a larger audience, native advertising platforms include Facebook, Google Display, Outbrain, and YouTube. PPC Boutique tailors your native advertisements to maximize your company’s exposure while looking organic and non-promotional.

Native ad options include in-feed native ads, search and promoted listings, content recommendation widgets, and custom content units. Read More


Funnel Design and Building

We design sales funnels to attract your target audience and convert them into paying customers. A well-designed marketing funnel is an absolute must for any profitable business. No matter how good your ad is or how much money you invest in your campaigns, if you don’t have a well-planned marketing funnel, you can end up leaving thousands of dollars (or more) on the table. Read More


PPC Boutique designs

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PPC Boutique designs the most effective email marketing campaigns based on clients’ needs, to follow-up with prospects until they are ready to buy, or buy again. We also create and track important marketing data, including email click-through rates, opt-in rates, and optimized sales conversion and overall performance over time.

PPC Boutique focuses on serving a select group of clients to deliver a higher level of experience to the table for maximum results. If you’re interested in learning more about creating a customized online marketing campaign to grow your internet presence, contact PPC Boutique today Click Now.

PPC Boutique is an independent branch of Sam Bell’s Internet marketing and consulting firm, Netmarket Resources.
Our Founders

Dedeliverables: Varies by campaign,
basics will include:

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Planning Consultation

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Custom Website w/ onsite SEO INCLUDED

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Installation of tracking software

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Landing Pages

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Keyword Research

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Bid management

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Custom Designed Banner Ads

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Competitive Analysis

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Status report

Campaign Timelines:

Phase 1: Initial Analysis & Campaign Set up: 30 days

Initial Analysis

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Goal Setting & Objectives

Determine the specific business revenue needs the campaign should address

Keyword Research

Identify the best performing keywords for maximum ROI

Bid rate Analysis

Determine cost per click for selected keywords

Budget Analysis & Recommendations

Based on desired budget, identifies the amount of leads/clicks the campaign can expect to achieve

Ad Creative Planning & Research

Determine the optimal look & feel to attract quality traffic/leads

Cost Analysis & Reporting

Monthly report detailing CPC/EPC

CAMPAIGN SETUP

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Website creation

Build SEO optimized website & onsite SEO completed

Banner Ad creation

All campaign ads constructed & ready to be disseminated

Campaign creation

Campaign Setup in Google Adwords

Tracking

Install software for conversation tracking & Analytics

Execution

Campaign goes live and tracking of results begins

Phase 2: Testing & Tracking: 30 days

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Keyword split-testing

Testing keywords against the control group to determine if changes are needed

Conversion testing

Analysis of data to determine conversion rates are delivering maximum ROI

Phase 3: Monthly Maintenance

Because of the fluid and evolving nature of a PPC campaign ongoing support is essential to maintaining your initial investment and achieved results. The monthly support includes additional landing pages and continuous testing of new ads to increase conversions and maximize ROI.

*Monthly maintenance is billed separately

Deliverables:

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Landing pages

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Custom Designed Testing Ads

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Keyword Research

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Bid management

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Status reports (monthly)

CAMPAIGN MANAGEMENT: ONGOING

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Bid management

Monitoring overall CPC to ensure daily limits are sufficient or require adjustment/cancellation

Keyword Modification

Updated keyword research to ensure keywords continue to be relevant

Testing New Landing Pages

Continuous ad creation for testing purposes

Cost analysis & reporting

Monthly report detailing CPC/EPC

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